For two-semester courses covering the principles of economics for students in business and economics.
The relevance of economics shown through real-world business examples
One of the challenges of teaching principles of economics is fostering interest in concepts, including opportunity cost, trade-offs, scarcity, and demand and supply that may not seem applicable to students’ livesEconomics makes these concepts relevant by demonstrating how real businesses apply them to make decisions every day. With ever-changing US and world economies, the 8th Edition has been updated with the latest developments using new real-world business and policy examples.

Regardless of their future career path — opening an art studio, trading on Wall Street, or bartending at the local pub, students will benefit from understanding the economic forces behind their work.
Also available with MyLab Economics
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Format Häftad Omfång 1152 sidor Språk Engelska Förlag Pearson Education Limited Utgivningsdatum 2022-02-04 ISBN 9781292430645