In the US, suicide is the nation's tenth-leading cause of death. In 2019, white males accounted for 69 per cent of suicide deaths. These shocking figures have made us all wake up to the fact we need to encourage men to talk about their feelings.

The stigma and taboo around mental health make it a difficult subject to speak about or 'admit' to struggling with, due to the shame of being seen as weak, especially for men.

What can you do about it? What steps can you take that could make a real difference to the men around you – and point them toward the right help?

Tom Chapman is the founder of mental health charity the Lions Barber Collective (LBC), set up to raise awareness for the prevention of suicide. This book uses the LBC's established training approach to give you the tools you need to play a supportive role and listen effectively. This effective Four Pillars approach was created with the help of psychiatrists and mental health professionals and teaches you to:

• RECOGNISE the signs that someone may need some help or may be suffering with their mental health
• ASK the right questions to get them to open up.
• LISTEN with empathy and without judgement.