Traditionally, scholars study ancient Near Eastern royal inscriptions to reconstruct the events they narrate. In recent decades, however, a new approach has analyzed these inscriptions as products of royal ideology and has delineated the way that ideology has shaped their narration of historical events. This ideologically-sensitive approach has focused on kings' accounts of their military campaigns. This study applies this approach to the narration of royal domestic achievements, first in the Neo-Assyrian inscriptional tradition, but especially in nine West Semitic inscriptions from the 10th to 7th centuries B.C.E. and describes how these accounts also function as the products of royal ideology.