An understanding of trends is a fundamental skill for anyone working in the fashion industry. In this book Gwyneth Holland and Rae Jones look at how to produce a well-researched trend, from initial inspiration to concrete idea and, eventually, real product. Illustrated throughout with insights from practising trend forecasters and industry insiders, it is an invaluable guide for fashion students and practitioners alike.


Format Häftad Omfång 160 sidor Språk Engelska Förlag Laurence King Publishing Utgivningsdatum 2017-07-24 ISBN 9781786270580