When you’re starting up, practical advice from an expert is like gold dust.

Robert Ashton has started three businesses and sold two, so he knows exactly what you need to succeed. Full of practical tips and real life case studies, this book gets straight to the point with everything you need to know to launch your business with confidence.

How to Start Your Own Business for Entrepreneurs cuts out the waffle so you can:

• Create a bullet-proof business plan to get the backing you need
• Build a powerful brand, perfect for your business
• Discover your customers – how to find them and how to keep them
• Master the day-to-day tasks, including the not-so scary financials
• Look to the future, to ensure that your business has one

Format Häftad Omfång 336 sidor Språk Engelska Förlag Pearson Education Limited Utgivningsdatum 2012-06-14 ISBN 9780273772170