Truly eye-opening . . . There is almost no situation that Harford cannot dissect with his sharp economist''s tools . . . economics has never been this cool'' NEW STATESMAN

If humans are so clever, why do we smoke and gamble, or take drugs, or fall in love? Is this really rational behaviour? And how come your idiot boss is so overpaid? In fact, the behaviour of even the unlikeliest of individuals - prostitutes, drug addicts, racists and revolutionaries - complies with economic logic, taking into account future costs and benefits, even if we don''t quite realise itWe are rational beings after all.

Format Häftad Omfång 288 sidor Språk Engelska Förlag Little, Brown Book Group Utgivningsdatum 2009-03-05 ISBN 9780349120416