With our 1440-minute eyeliner, your eyes can withstand everything life has to offer! Get 24 hours (or 1440 minutes) of vivid, impactful color that's waterproof and doesn't smudge or fray throughout the day.

It is perfect for long days or nights when the make-up has to sit straight in the cupboard. The TruGlide technology provides the velvety smooth application. The advanced formula creates an ultra-creamy and friction-free application that provides intense color saturation like never before!

Easy to apply and lasts all day – what's not to like?! 1440 Longwear Eyeliner is vegan and Cruelty Free. Formulated without BHT.

Application:

Apply your favorite Longwear Eyeliner alone, or combine it with the other colors for your own personal look. If you want a more smokey eye look, you can use a small brush or fine finger to smudge the product. This gives a softer look.