A comprehensive collection of fully developed case studies of event management and event tourism main areas, including HR, leadership, marketing, strategy, operations, stakeholder management, and evaluation, all written by international experts. It is a must have collection for all those studying and teaching event management and event tourism.


Format Inbunden Omfång 240 sidor Språk Engelska Förlag Goodfellow Publishers Limited Utgivningsdatum 2023-04-30 ISBN 9781915097347