While most private practice owners spend their time working in their businesses, Dr. Gyl highlights the importance of working on their business. The manual focuses on providing simple and hands-on tips for a more productive and profitable business. Topics range from the very beginning of a practice--how to get started--to marketing, monitoring your business's health, retaining patients, and keeping your business on track. Author Dr. Gyl has owned and operated her practice for thirty-five years, generating ten times the annual revenue of a typical practice, despite being in a town of only 12,000 people. Readers will benefit from her unique expertise and insight into the world of private practice.