Interdisciplinary and intercultural experience coupled with sophisticated knowledge and skills are required for devising appropriate, differentiated design solutions for the global context. Ruedi Baur and his research team investigate and analyse visual graphics from different cultures and identify their specific principles of depiction.

The research was preceded by a comprehensive case study on the coexistence of Chinese and Latin as well as Arabic and Latin writing. The study culminates in an examination of the conditions under which the coexistence of diverse writing systems can enhance intercultural visual communication.

This theme occupies designers in all cultures whose goal it is to promote global understanding while preserving the diversity of languages and writing systems.


Format Häftad Omfång 312 sidor Språk Engelska Förlag Lars Muller Publishers Utgivningsdatum 2020-06-04 ISBN 9783037786130