Market and User Research Operations
615 kr
615 kr
Få kvar
Tis, 22 sep - tor, 24 sep
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Säker betalning
14-dagars öppet köp
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Produktbeskrivning
Looking to boost your research team's impact while cutting down on administrative overload?Market and User Research Operations is a practical, detailed guide designed for mid-career research managers and professionals aiming to optimize processes and deliver consistent, high-quality insights. As customer expectations rise, this book helps you build credibility by applying proven strategies and frameworks that scale your research function effectively. You'll learn how to:- Develop repeatable, reusable insights using proven operational principles- Implement governance and planning models for on-time, on-budget delivery- Select and optimize tools and platforms tailored to your team's needs- Manage participant recruitment ethically and efficiently- Apply AI and democratize research to meet evolving business demandsFilled with real-world examples and actionable tools, this book empowers you to streamline workflows, improve research quality and create greater business value. Themes include: Research operations, process optimization, AI in research, Governance, stakeholder value
Artikel.nr.
4c8f3f7c-6280-582d-82d8-4ee393e5bcac
Bokdetaljer | |
|---|---|
Format | |
Språk | English |
Antal sidor | 312 |
Utg.datum | 2025-08-03 |
Förlag | Kogan Page Ltd |
Författare | Stephanie Marsh |
Dimensioner | 232 × 156 × 19 mm |
Vikt | 468 g |
ISBN | 9781398620506 |
Ursprungsland | GB |
Market and User Research Operations
615 kr
615 kr
Få kvar
Tis, 22 sep - tor, 24 sep
Hemleverans
Säker betalning
14-dagars öppet köp
Säljs och levereras av