Megadeals
361 kr
361 kr
I lager
Mån, 21 sep - ons, 23 sep
Hemleverans
Säker betalning
14-dagars öppet köp
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Produktbeskrivning
In the B2B world, the people bringing the largest deals to the tables are heroes. That's because, amongst the world s biggest B2B companies, 80% of the total revenue comes from as little as 1% of the customer base or fewer than 100 customers. And a large portion of that 80% comes from megadeals. This information is often not disclosed to avoid investors seeing it as a risk. But what if the success of the largest companies today actually depends on their ability to master and win megadeals? There s a reason top megadealers have annual compensation packages exceeding 1 MUSD. But how do they do it? Until now the answer has been shrouded in mystery. In this hands-on book, Aberg and Engman reveal the five cornerstones of a successful megadeal and explore the many complexities surrounding them. They also provide a unique cutting-edge approach to complex selling that blends account-based marketing and sales with enterprise social selling in a way that will transform your sales and marketing team. Megadeals is a powerful formula for you to realize long-term success and change the world on a massive scale.
Artikel.nr.
9e3d0256-c245-5247-ae42-fdd8317bf0dd
Bokdetaljer | |
|---|---|
Format | Inbunden |
Språk | English |
Antal sidor | 254 |
Utg.datum | 2020-03-03 |
Förlag | Megadeals Research |
Författare | Johan Åberg and Christopher Engman |
Dimensioner | 235 × 160 × 25 mm |
Vikt | 670 g |
ISBN | 9789198557213 |
SAB | Q |
Megadeals
361 kr
361 kr
I lager
Mån, 21 sep - ons, 23 sep
Hemleverans
Säker betalning
14-dagars öppet köp
Säljs och levereras av