In Reverberation, Keith Blanchard explores how music is a universal human experience that’s been with us since the dawn of time. You’ve listened to music all your life . . . but have you ever wondered why?Foreword by multi–Grammy Award–winner Peter Gabriel It turns out music isn’t just about entertainment—it’s a deeply embedded, subtly powerful means of communication. Songs resonate with your brain wave patterns and drive changes in your brain: creating your moods, consolidating your memories, strengthening your habits (the good ones and the bad ones alike) . . . even making you fall in or out of love. Your music is molding you, at a subconscious level, all day long. And now, for the first time ever, you can take charge. From executive editor Peter Gabriel and the minds behind It’s All in Your Head (the ultimate user’s guide for your brain), Reverberation unlocks a world where you can actively leverage the power of music to improve and enhance every aspect of your life. You’ll learn specific songs and techniques to help you sleep better, induce creative breakthroughs, be more productive, have better sex, and a whole lot more. You’ll discover the amazing work happening at the intersection of music, science, technology, and medicine. The authors spoke to dozens of neuroscientists making exciting breakthroughs, as well as top recording artists like David Byrne, Branford Marsalis, Hans Zimmer, Mick Fleetwood, and Sheila E. to gain the music maker’s perspective. And you’ll learn how music is already being strategically applied to break addiction and reverse the effects of Alzheimer’s, build more productive and creative teams, develop intuitive personalized technology, and is otherwise changing . . . well, everything.