Design professionals are no longer just executors of new product/service design briefs but are increasingly involved in the crafting of these briefs and in the strategic decisions leading to these briefs. This book provides an overview of these practices, and case examples in which companies and designers have effectively used these practices.


Format Häftad Omfång 228 sidor Språk Engelska Förlag BIS Publishers B.V. Utgivningsdatum 2016-09-15 ISBN 9789063694456